Jan 15, 2025  
2023-2024 Undergraduate Catalog 
    
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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

MAC 430 - Broadcast Sales and Management

Credits: 3

This is a management course designed to introduce students to electronic media management. It will explore special issues associated with the management of media properties in the context of rapid change in the industry with respect to print, broadcast and digital media.